Color
#d40caf
#d40cafrgb(212, 12, 175)hsl(311, 89%, 44%)oklch(0.592 0.255 338.7)Colors that go with #d40caf
Sea Green, Dark Cyan and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Sea Green #2e8b57
complementarySea Green sits directly opposite #d40caf on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Dark Cyan #008b8b
split-complementshippedDark Cyan is a split-complement of #d40caf: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #d40caf: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Denim #1560bd
shippedDesigners have shipped Denim with #d40caf: 3 real palettes, including Hasbro's brand system and Maybelline's brand system, as the supporting colour.
Olive Drab #6b8e23
split-complementOlive Drab is a split-complement of #d40caf: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Crimson #dc143c
analogousshippedCrimson is #d40caf's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces.
Tomato #ff6347
shippedTwo real palettes: Night Market and Sunset Boulevard put Tomato beside #d40caf, as the lead colour.
Olive Green #808000
triadicOlive Green completes a triad with #d40caf — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Real palettes that use #d40caf
Tints & shades
Harmonies
Contrast
| #d40caf as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 4.7:1 | pass | pass | fail |
|
Aaon black | 4.47:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d40caf as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#d40caf reads as warm, vivid, playful. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #d40caf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/d40caf-c19fb7-82cb62-2d1f25-efe9f1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md