Color

#d397cc

#d397cc
hex#d397cc
rgbrgb(211, 151, 204)
hslhsl(307, 41%, 71%)
oklchoklch(0.751 0.1 330.6)
Closest name: Lilac Lace (#c6a1cf)Relative luminance 0.4034

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#97d39e

#bc97d3 · #d397ae

#ccd397 · #97ccd3

Split-complementary

Open in tool →

#aed397 · #97d3bc

#d3bc97 · #97d39e · #97aed3

Contrast

#d397cc as textRatioAAAA largeAAAFix
Aaon white
2.32:1failfailfail
  • AA: use #b54fa9 as the text (4.51:1)
  • AAA: use #89397f as the text (7.11:1)
  • AA: or shift the background to #3d3d3d (4.69:1)
  • AAA: or shift the background to #1f1f1f (7.12:1)
Aaon black
9.07:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d397cc as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d397cc reads as warm, light, clean. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d397cc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d397cc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d397cc-c19fb9-89cb62-2d1f26-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md