Color

#c72975

#c72975
hex#c72975
rgbrgb(199, 41, 117)
hslhsl(331, 66%, 47%)
oklchoklch(0.558 0.201 357.2)
Closest name: Bottom of My Heart (#cc0077)Relative luminance 0.1501

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#29c77a

#c729c4 · #c72b29

#75c729 · #2975c7

Split-complementary

Open in tool →

#29c72b · #29c4c7

#c4c729 · #29c77a · #2b29c7

Contrast

#c72975 as textRatioAAAA largeAAAFix
Aaon white
5.25:1passpassfail
  • AAA: use #a1215f as the text (7.25:1)
Aaon black
4:1failpassfail
  • AA: use #d5307f as the text (4.56:1)
  • AAA: use #e26fa6 as the text (7.06:1)
  • AA: or shift the background to #f0f0f0 (4.6:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c72975 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#c72975 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #c72975
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #c72975 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/c72975-c49cab-62cb66-2d1f20-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md