Color

#bf73b7

#bf73b7
hex#bf73b7
rgbrgb(191, 115, 183)
hslhsl(306, 37%, 60%)
oklchoklch(0.661 0.13 330.8)
Closest name: Lavendless (#b86fc2)Relative luminance 0.2676

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#73bf7b

#a173bf · #bf7391

#b7bf73 · #73b7bf

Split-complementary

Open in tool →

#91bf73 · #73bfa1

#bfa173 · #73bf7b · #7391bf

Contrast

#bf73b7 as textRatioAAAA largeAAAFix
Aaon white
3.31:1failpassfail
  • AA: use #af50a5 as the text (4.65:1)
  • AAA: use #853d7e as the text (7.08:1)
  • AA: or shift the background to #262626 (4.58:1)
Aaon black
6.35:1passpassfail
  • AAA: use #c47ebd as the text (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bf73b7 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bf73b7 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bf73b7
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bf73b7 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bf73b7-c19fb9-8acb62-2d1f26-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md