Color

#be40e7

#be40e7
hex#be40e7
rgbrgb(190, 64, 231)
hslhsl(285, 78%, 58%)
oklchoklch(0.621 0.248 316.4)
Closest name: Magento (#bf3cff)Relative luminance 0.2038

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#6ae740

#6a40e7 · #e740be

#e7be40 · #40e7be

Split-complementary

Open in tool →

#bee740 · #40e76a

#e76a40 · #6ae740 · #40bee7

Contrast

#be40e7 as textRatioAAAA largeAAAFix
Aaon white
4.14:1failpassfail
  • AA: use #b72ee5 as the text (4.63:1)
  • AAA: use #8e16b6 as the text (7.14:1)
  • AA: or shift the background to #121212 (4.53:1)
Aaon black
5.08:1passpassfail
  • AAA: use #cd6eed as the text (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #be40e7 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#be40e7 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #be40e7
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #be40e7 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/be40e7-bc9fc1-afcb62-2d1f2b-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md