Color

#be04ae

#be04ae
hex#be04ae
rgbrgb(190, 4, 174)
hslhsl(305, 96%, 38%)
oklchoklch(0.554 0.247 333.1)
Closest name: Amora Purple (#bb22aa)Relative luminance 0.1409

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#04be13

#7004be · #be0451

#aebe04 · #04aebe

Split-complementary

Open in tool →

#51be04 · #04be70

#be7004 · #04be13 · #0451be

Contrast

#be04ae as textRatioAAAA largeAAAFix
Aaon white
5.5:1passpassfail
  • AAA: use #a00393 as the text (7.17:1)
Aaon black
3.82:1failpassfail
  • AA: use #d204c1 as the text (4.53:1)
  • AAA: use #fb41ec as the text (7.07:1)
  • AA: or shift the background to #ebebeb (4.61:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #be04ae as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#be04ae reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #be04ae
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #be04ae and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/be04ae-c19fba-8ccb62-2d1f26-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md