Color

#bd7ffa

#bd7ffa
hex#bd7ffa
rgbrgb(189, 127, 250)
hslhsl(270, 92%, 74%)
oklchoklch(0.71 0.181 305.5)
Closest name: Illicit Purple (#bf77f6)Relative luminance 0.329

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bdfa80

#8080fa · #fa80fa

#fabd80 · #80fabd

Split-complementary

Open in tool →

#fafa80 · #80fa80

#fa8080 · #bdfa80 · #80fafa

Contrast

#bd7ffa as textRatioAAAA largeAAAFix
Aaon white
2.77:1failfailfail
  • AA: use #9e45f7 as the text (4.52:1)
  • AAA: use #780ae6 as the text (7.04:1)
  • AA: or shift the background to #333333 (4.56:1)
  • AAA: or shift the background to #0d0d0d (7.02:1)
Aaon black
7.58:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bd7ffa as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bd7ffa reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bd7ffa
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bd7ffa and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bd7ffa-b59cc4-c9cb62-2c1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md