Color

#bd329f

#bd329f
hex#bd329f
rgbrgb(189, 50, 159)
hslhsl(313, 58%, 47%)
oklchoklch(0.566 0.207 338.2)
Closest name: Amora Purple (#bb22aa)Relative luminance 0.156

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#32bd50

#9632bd · #bd325a

#9fbd32 · #329fbd

Split-complementary

Open in tool →

#5abd32 · #32bd96

#bd9632 · #32bd50 · #325abd

Contrast

#bd329f as textRatioAAAA largeAAAFix
Aaon white
5.1:1passpassfail
  • AAA: use #992981 as the text (7.03:1)
Aaon black
4.12:1failpassfail
  • AA: use #c936a9 as the text (4.58:1)
  • AAA: use #da72c3 as the text (7.18:1)
  • AA: or shift the background to #f2f2f2 (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bd329f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bd329f reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bd329f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bd329f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bd329f-c19fb5-7ecb62-2d1f24-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md