Color

#bb728a

#bb728a
hex#bb728a
rgbrgb(187, 114, 138)
hslhsl(340, 35%, 59%)
oklchoklch(0.638 0.096 359)
Closest name: Devilish Diva (#ce7790)Relative luminance 0.2443

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#72bba3

#bb72af · #bb7e72

#8abb72 · #728abb

Split-complementary

Open in tool →

#72bb7e · #72afbb

#afbb72 · #72bba3 · #7e72bb

Contrast

#bb728a as textRatioAAAA largeAAAFix
Aaon white
3.57:1failpassfail
  • AA: use #af5a76 as the text (4.62:1)
  • AAA: use #864158 as the text (7.21:1)
  • AA: or shift the background to #212121 (4.51:1)
Aaon black
5.89:1passpassfail
  • AAA: use #c38398 as the text (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bb728a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bb728a reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bb728a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bb728a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bb728a-c49ca5-62cb75-2d211f-f1e9f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md