Color

#bb0233

#bb0233
hex#bb0233
rgbrgb(187, 2, 51)
hslhsl(344, 98%, 37%)
oklchoklch(0.502 0.201 18.8)
Closest name: Akai Red (#bc012e)Relative luminance 0.1085

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#02bb89

#bb0290 · #bb2d02

#33bb02 · #0233bb

Split-complementary

Open in tool →

#02bb2d · #0290bb

#90bb02 · #02bb89 · #2d02bb

Contrast

#bb0233 as textRatioAAAA largeAAAFix
Aaon white
6.63:1passpassfail
  • AAA: use #b10230 as the text (7.19:1)
Aaon black
3.17:1failpassfail
  • AA: use #e80240 as the text (4.51:1)
  • AAA: use #fd5d88 as the text (7.1:1)
  • AA: or shift the background to #d6d6d6 (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bb0233 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bb0233 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bb0233
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bb0233 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bb0233-c49ca2-62cb7c-2d221f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md