Color

#b4aa97

#b4aa97
hex#b4aa97
rgbrgb(180, 170, 151)
hslhsl(39, 16%, 65%)
oklchoklch(0.741 0.029 83.5)
Closest name: Moorland (#a6ab9b)Relative luminance 0.4069

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#97a1b4

#b49c97 · #b0b497

#97b4aa · #aa97b4

Split-complementary

Open in tool →

#97b0b4 · #9c97b4

#97b49c · #97a1b4 · #b497b0

Contrast

#b4aa97 as textRatioAAAA largeAAAFix
Aaon white
2.3:1failfailfail
  • AA: use #7f735c as the text (4.66:1)
  • AAA: use #5f5645 as the text (7.23:1)
  • AA: or shift the background to #404040 (4.51:1)
  • AAA: or shift the background to #212121 (7.01:1)
Aaon black
9.14:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b4aa97 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#b4aa97 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b4aa97
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b4aa97 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b4aa97-c4ba9c-62b9cb-2c2d1f-f1ebe9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md