Color

#b418ae

#b418ae
hex#b418ae
rgbrgb(180, 24, 174)
hslhsl(302, 76%, 40%)
oklchoklch(0.543 0.235 330.1)
Closest name: Amora Purple (#bb22aa)Relative luminance 0.1341

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#18b41e

#6b18b4 · #b41861

#aeb418 · #18aeb4

Split-complementary

Open in tool →

#61b418 · #18b46b

#b46b18 · #18b41e · #1861b4

Contrast

#b418ae as textRatioAAAA largeAAAFix
Aaon white
5.7:1passpassfail
  • AAA: use #991594 as the text (7.27:1)
Aaon black
3.68:1failpassfail
  • AA: use #ce1cc9 as the text (4.63:1)
  • AAA: use #e95de4 as the text (7.15:1)
  • AA: or shift the background to #e6e6e6 (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b418ae as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#b418ae reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b418ae
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b418ae and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b418ae-c19fbc-91cb62-2d1f27-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md