Color

#ad79dc

#ad79dc
hex#ad79dc
rgbrgb(173, 121, 220)
hslhsl(272, 59%, 67%)
oklchoklch(0.668 0.151 307)
Closest name: Lavender (#b56edc)Relative luminance 0.2773

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a8dc79

#7d79dc · #dc79d9

#dcae79 · #79dcae

Split-complementary

Open in tool →

#d9dc79 · #79dc7d

#dc7d79 · #a8dc79 · #79d9dc

Contrast

#ad79dc as textRatioAAAA largeAAAFix
Aaon white
3.21:1failpassfail
  • AA: use #9855d3 as the text (4.59:1)
  • AAA: use #7a30bb as the text (7.08:1)
  • AA: or shift the background to #292929 (4.53:1)
Aaon black
6.55:1passpassfail
  • AAA: use #b381df as the text (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ad79dc as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ad79dc reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ad79dc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ad79dc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ad79dc-b69cc4-c5cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md