Color

#ac49fd

#ac49fd
hex#ac49fd
rgbrgb(172, 73, 253)
hslhsl(273, 98%, 64%)
oklchoklch(0.622 0.254 305.2)
Closest name: Orion Nebula (#a55af4)Relative luminance 0.2063

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9afd49

#5249fd · #fd49f4

#fdac49 · #49fdac

Split-complementary

Open in tool →

#f4fd49 · #49fd52

#fd5249 · #9afd49 · #49f4fd

Contrast

#ac49fd as textRatioAAAA largeAAAFix
Aaon white
4.1:1failpassfail
  • AA: use #a53afd as the text (4.54:1)
  • AAA: use #7b02de as the text (7.23:1)
  • AA: or shift the background to #121212 (4.57:1)
Aaon black
5.13:1passpassfail
  • AAA: use #bf72fe as the text (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ac49fd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ac49fd reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ac49fd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ac49fd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ac49fd-b79cc4-c4cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md