Color

#a98379

#a98379
hex#a98379
rgbrgb(169, 131, 121)
hslhsl(12, 22%, 57%)
oklchoklch(0.644 0.049 35.2)
Closest name: Bakery Brown (#ab9078)Relative luminance 0.2605

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#79a0a9

#a97988 · #a99b79

#79a983 · #8379a9

Split-complementary

Open in tool →

#79a99b · #7988a9

#88a979 · #79a0a9 · #9b79a9

Contrast

#a98379 as textRatioAAAA largeAAAFix
Aaon white
3.38:1failpassfail
  • AA: use #986c61 as the text (4.51:1)
  • AAA: use #705048 as the text (7.17:1)
  • AA: or shift the background to #242424 (4.59:1)
Aaon black
6.21:1passpassfail
  • AAA: use #b18e86 as the text (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a98379 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#a98379 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a98379
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a98379 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a98379-c4a99c-62cbad-2d281f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md