Color

#a0739b

#a0739b
hex#a0739b
rgbrgb(160, 115, 155)
hslhsl(307, 19%, 54%)
oklchoklch(0.614 0.079 330.3)
Closest name: Drama Queen (#a37298)Relative luminance 0.221

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#73a079

#8f73a0 · #a07384

#9ba073 · #739ba0

Split-complementary

Open in tool →

#84a073 · #73a08f

#a08f73 · #73a079 · #7384a0

Contrast

#a0739b as textRatioAAAA largeAAAFix
Aaon white
3.87:1failpassfail
  • AA: use #95658f as the text (4.63:1)
  • AAA: use #704c6c as the text (7.14:1)
  • AA: or shift the background to #171717 (4.63:1)
Aaon black
5.42:1passpassfail
  • AAA: use #b18cac as the text (7.22:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a0739b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#a0739b reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a0739b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a0739b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a0739b-c19fb9-89cb62-2d1f26-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md