#9b698a as text	Ratio	AA	AA large	AAA	Fix
Aaon white	4.39:1	fail	pass	fail	AA: use #996688 as the text (4.55:1) AAA: use #714b65 as the text (7.25:1) AA: or shift the background to #0a0a0a (4.51:1)
Aaon black	4.78:1	pass	pass	fail	AAA: use #b18ba5 as the text (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #9b698a as the background.

Brands using this color

Klarna USsecondary · #9d6989 · Δ0.379

Fonts for this mood

#9b698a reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

Warm fonts →Editorial fonts →Elegant fonts →

mcpConnect your agent — build around #9b698a

live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp

claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp

try this prompt

›analyze #9b698a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/9b698a-c19fb2-72cb62-2d1f23-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md