Color

#9b172d

#9b172d
hex#9b172d
rgbrgb(155, 23, 45)
hslhsl(350, 74%, 35%)
oklchoklch(0.447 0.164 19.3)
Closest name: Bleeding Crimson (#9b1414)Relative luminance 0.0777

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#179b85

#9b176f · #9b4317

#2d9b17 · #172d9b

Split-complementary

Open in tool →

#179b43 · #176f9b

#6f9b17 · #179b85 · #43179b

Contrast

#9b172d as textRatioAAAA largeAAAFix
Aaon white
8.22:1passpasspassPasses AAA — no fix needed.
Aaon black
2.55:1failfailfail
  • AA: use #df2a48 as the text (4.56:1)
  • AAA: use #ea7185 as the text (7.2:1)
  • AA: or shift the background to #c2c2c2 (4.62:1)
  • AAA: or shift the background to #ededed (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #9b172d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#9b172d reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #9b172d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #9b172d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/9b172d-c49c9e-62cb87-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md