Color

#98b72a

#98b72a
hex#98b72a
rgbrgb(152, 183, 42)
hslhsl(73, 63%, 44%)
oklchoklch(0.731 0.163 121.7)
Closest name: Citrus (#9fb70a)Relative luminance 0.4071

Colors that go with #98b72a

Charcoal, Blue and Dodger Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #98b72a

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#482ab7

#b78f2a · #52b72a

#2a98b7 · #b72a98

Split-complementary

Open in tool →

#2a52b7 · #8f2ab7

#2ab78f · #482ab7 · #b72a52

Contrast

#98b72a as textRatioAAAA largeAAAFix
Aaon white
2.3:1failfailfail
  • AA: use #687d1c as the text (4.63:1)
  • AAA: use #4c5b15 as the text (7.46:1)
  • AA: or shift the background to #404040 (4.51:1)
  • AAA: or shift the background to #212121 (7.01:1)
Aaon black
9.14:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #98b72a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #98b72a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #98b72a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/98b72a-b5bea2-4e75df-242d1f-f1efe9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md