Color

#98aeac

#98aeac
hex#98aeac
rgbrgb(152, 174, 172)
hslhsl(175, 12%, 64%)
oklchoklch(0.733 0.025 190)
Closest name: Cool (#96b3b3)Relative luminance 0.3993

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ae989a

#98aea1 · #98a5ae

#ac98ae · #aeac98

Split-complementary

Open in tool →

#ae98a5 · #aea198

#a198ae · #ae989a · #a5ae98

Contrast

#98aeac as textRatioAAAA largeAAAFix
Aaon white
2.34:1failfailfail
  • AA: use #607b79 as the text (4.56:1)
  • AAA: use #485b5a as the text (7.19:1)
  • AA: or shift the background to #3d3d3d (4.65:1)
  • AAA: or shift the background to #1f1f1f (7.05:1)
Aaon black
8.99:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #98aeac as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #98aeac
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #98aeac and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/98aeac-a2bdbe-d4599f-1f282d-e9f1ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md