Color

#979cbf

#979cbf
hex#979cbf
rgbrgb(151, 156, 191)
hslhsl(232, 24%, 67%)
oklchoklch(0.701 0.051 278.6)
Closest name: Easter Egg (#8e97c7)Relative luminance 0.3412

Colors that go with #979cbf

Charcoal, Sand and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #979cbf

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bfba97

#97b0bf · #a597bf

#bf979c · #9cbf97

Split-complementary

Open in tool →

#bfa597 · #b0bf97

#bf97b0 · #bfba97 · #97bfa5

Contrast

#979cbf as textRatioAAAA largeAAAFix
Aaon white
2.68:1failfailfail
  • AA: use #6a72a4 as the text (4.61:1)
  • AAA: use #4f5682 as the text (7.03:1)
  • AA: or shift the background to #363636 (4.5:1)
  • AAA: or shift the background to #0f0f0f (7.14:1)
Aaon black
7.82:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #979cbf as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #979cbf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #979cbf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/979cbf-9c9dc4-df864e-231f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md