Color
#979098
#979098rgb(151, 144, 152)hsl(293, 4%, 58%)oklch(0.662 0.014 321.9)Colors that go with #979098
Charcoal, Blush Pink and Burlywood lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black that reads cleanly against #979098 without the hard edge of pure #000.
Blush Pink #e8b4b8
shipped5 real palettes, including Estate and Graphite Mono put Blush Pink beside #979098, as the accent.
Burlywood #deb887
shippedBurlywood is paired with #979098 in 5 real palettes, including Kiln and Polaroid, as the accent.
Champagne #f7e7ce
shipped4 real palettes, including Midnight Luxe and Darkroom put Champagne beside #979098, as that palette's text colour.
Copper #b87333
shippedDesigners have shipped Copper with #979098: 7 real palettes, including Dusk and Atelier, as the accent.
Denim #1560bd
shippedDesigners have shipped Denim with #979098: 5 real palettes, including Dusk and Open House, as the lead colour.
Midnight Blue #191970
shipped4 real palettes, including Open House and First Snow put Midnight Blue beside #979098, as the text colour against it.
Powder Blue #b0e0e6
shippedDesigners have shipped Powder Blue with #979098: 4 real palettes, including Ink Wash and Stone, as the lead colour.
Real palettes that use #979098
Tints & shades
Harmonies
Contrast
| #979098 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 3.11:1 | fail | pass | fail | |
Aaon black | 6.76:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #979098 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#979098 reads as neutral, minimal. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #979098 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/979098-a2beb0-c859d4-1f2d2b-eaf1e9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md