Color

#978044

#978044
hex#978044
rgbrgb(151, 128, 68)
hslhsl(43, 38%, 43%)
oklchoklch(0.608 0.084 88.8)
Closest name: Capers (#897a3e)Relative luminance 0.2244

Colors that go with #978044

Champagne, Dark Olive Green and Saddle Brown lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #978044

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#445c97

#975644 · #859744

#449780 · #804497

Split-complementary

Open in tool →

#448597 · #564497

#449756 · #445c97 · #974485

Contrast

#978044 as textRatioAAAA largeAAAFix
Aaon white
3.83:1failpassfail
  • AA: use #89743e as the text (4.53:1)
  • AAA: use #66562e as the text (7.15:1)
  • AA: or shift the background to #1a1a1a (4.55:1)
Aaon black
5.49:1passpassfail
  • AAA: use #b0944f as the text (7.19:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #978044 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#978044 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #978044
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #978044 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/978044-c4bd9c-62b2cb-2b2d1f-f1ebe9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md