Color

#97644e

#97644e
hex#97644e
rgbrgb(151, 100, 78)
hslhsl(18, 32%, 45%)
oklchoklch(0.552 0.074 44.1)
Closest name: Argan Oil (#9d6646)Relative luminance 0.1624

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4e8197

#974e5d · #97894e

#4e9764 · #644e97

Split-complementary

Open in tool →

#4e9789 · #4e5d97

#5d974e · #4e8197 · #894e97

Contrast

#97644e as textRatioAAAA largeAAAFix
Aaon white
4.94:1passpassfail
  • AAA: use #764e3d as the text (7.17:1)
Aaon black
4.25:1failpassfail
  • AA: use #9e6951 as the text (4.59:1)
  • AAA: use #ba8c78 as the text (7.11:1)
  • AA: or shift the background to #f5f5f5 (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #97644e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#97644e reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #97644e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #97644e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/97644e-c4ad9c-62cbb8-2d291f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md