Color

#976378

#976378
hex#976378
rgbrgb(151, 99, 120)
hslhsl(336, 21%, 49%)
oklchoklch(0.562 0.073 353.8)
Closest name: Bermuda Onion (#9d5a8f)Relative luminance 0.1686

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#639782

#976392 · #976863

#789763 · #637897

Split-complementary

Open in tool →

#639768 · #639297

#929763 · #639782 · #686397

Contrast

#976378 as textRatioAAAA largeAAAFix
Aaon white
4.8:1passpassfail
  • AAA: use #754d5d as the text (7.06:1)
Aaon black
4.37:1failpassfail
  • AA: use #9a657a as the text (4.52:1)
  • AAA: use #b48d9d as the text (7.24:1)
  • AA: or shift the background to #fafafa (4.6:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #976378 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#976378 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #976378
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #976378 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/976378-c49ca7-62cb6e-2d201f-f1e9f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md