Color

#976368

#976368
hex#976368
rgbrgb(151, 99, 104)
hslhsl(354, 21%, 49%)
oklchoklch(0.557 0.068 13.2)
Closest name: Argan Oil (#9d6646)Relative luminance 0.165

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#639792

#976382 · #977863

#689763 · #636897

Split-complementary

Open in tool →

#639778 · #638297

#829763 · #639792 · #786397

Contrast

#976368 as textRatioAAAA largeAAAFix
Aaon white
4.88:1passpassfail
  • AAA: use #754d51 as the text (7.15:1)
Aaon black
4.3:1failpassfail
  • AA: use #9c686d as the text (4.61:1)
  • AAA: use #b48d91 as the text (7.16:1)
  • AA: or shift the background to #f7f7f7 (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #976368 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#976368 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #976368
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #976368 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/976368-c49d9c-62cb8e-2d241f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md