Color

#976366

#976366
hex#976366
rgbrgb(151, 99, 102)
hslhsl(357, 21%, 49%)
oklchoklch(0.556 0.068 15.7)
Closest name: Argan Oil (#9d6646)Relative luminance 0.1646

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#639795

#976380 · #977a63

#659763 · #636597

Split-complementary

Open in tool →

#63977a · #638097

#809763 · #639795 · #7a6397

Contrast

#976366 as textRatioAAAA largeAAAFix
Aaon white
4.89:1passpassfail
  • AAA: use #754d4f as the text (7.17:1)
Aaon black
4.29:1failpassfail
  • AA: use #9c686a as the text (4.6:1)
  • AAA: use #b48d8f as the text (7.15:1)
  • AA: or shift the background to #f7f7f7 (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #976366 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#976366 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #976366
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #976366 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/976366-c49f9c-62cb93-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md