Color

#97205e

#97205e
hex#97205e
rgbrgb(151, 32, 94)
hslhsl(329, 65%, 36%)
oklchoklch(0.46 0.163 354.1)
Closest name: Berry (#990f4b)Relative luminance 0.0842

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#20975a

#952097 · #972022

#5e9720 · #205e97

Split-complementary

Open in tool →

#229720 · #209795

#979520 · #20975a · #202297

Contrast

#97205e as textRatioAAAA largeAAAFix
Aaon white
7.82:1passpasspassPasses AAA — no fix needed.
Aaon black
2.68:1failfailfail
  • AA: use #d33185 as the text (4.55:1)
  • AAA: use #e170aa as the text (7.1:1)
  • AA: or shift the background to #c7c7c7 (4.63:1)
  • AAA: or shift the background to #f5f5f5 (7.18:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #97205e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#97205e reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #97205e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #97205e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/97205e-c49cac-62cb62-2d1f21-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md