Color

#96b319

#96b319
hex#96b319
rgbrgb(150, 179, 25)
hslhsl(71, 75%, 40%)
oklchoklch(0.72 0.166 120.9)
Closest name: Citrus (#9fb70a)Relative luminance 0.3879

Colors that go with #96b319

Blue, Charcoal and Dodger Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #96b319

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3619b3

#b38219 · #4ab319

#1996b3 · #b31996

Split-complementary

Open in tool →

#194ab3 · #8219b3

#19b382 · #3619b3 · #b3194a

Contrast

#96b319 as textRatioAAAA largeAAAFix
Aaon white
2.4:1failfailfail
  • AA: use #697d12 as the text (4.62:1)
  • AAA: use #4f5e0d as the text (7.14:1)
  • AA: or shift the background to #3d3d3d (4.53:1)
  • AAA: or shift the background to #1c1c1c (7.11:1)
Aaon black
8.76:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #96b319 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #96b319
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #96b319 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/96b319-b6bea2-4e7adf-252d1f-f1efe9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md