Color

#951880

#951880
hex#951880
rgbrgb(149, 24, 128)
hslhsl(310, 72%, 34%)
oklchoklch(0.467 0.189 336.5)
Closest name: Haunted Purple (#991177)Relative luminance 0.086

Colors that go with #951880

Sea Green, Charcoal and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#18952d

#6c1895 · #951842

#809518 · #188095

Split-complementary

Open in tool →

#429518 · #18956c

#956c18 · #18952d · #184295

Contrast

#951880 as textRatioAAAA largeAAAFix
Aaon white
7.72:1passpasspassPasses AAA — no fix needed.
Aaon black
2.72:1failfailfail
  • AA: use #d322b5 as the text (4.67:1)
  • AAA: use #e665d1 as the text (7.15:1)
  • AA: or shift the background to #c7c7c7 (4.57:1)
  • AAA: or shift the background to #f5f5f5 (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #951880 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#951880 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #951880
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #951880 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/951880-c19fb7-83cb62-2d1f25-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md