Color

#950e09

#950e09
hex#950e09
rgbrgb(149, 14, 9)
hslhsl(2, 89%, 31%)
oklchoklch(0.427 0.167 29.1)
Closest name: Brick Red (#8f1402)Relative luminance 0.0672

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#099195

#95094a · #955409

#09950d · #0d0995

Split-complementary

Open in tool →

#099554 · #094a95

#4a9509 · #099195 · #540995

Contrast

#950e09 as textRatioAAAA largeAAAFix
Aaon white
8.96:1passpasspassPasses AAA — no fix needed.
Aaon black
2.34:1failfailfail
  • AA: use #e7150d as the text (4.51:1)
  • AAA: use #f66a65 as the text (7.17:1)
  • AA: or shift the background to #b8b8b8 (4.52:1)
  • AAA: or shift the background to #e6e6e6 (7.18:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #950e09 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#950e09 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #950e09
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #950e09 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/950e09-c4a29c-62cb9c-2d261f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md