Color

#949fb3

#949fb3
hex#949fb3
rgbrgb(148, 159, 179)
hslhsl(219, 17%, 64%)
oklchoklch(0.7 0.032 262.5)
Closest name: Dusky Mood (#979ba8)Relative luminance 0.3435

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b3a894

#94aeb3 · #9894b3

#b3949f · #9fb394

Split-complementary

Open in tool →

#b39894 · #aeb394

#b394ae · #b3a894 · #94b398

Contrast

#949fb3 as textRatioAAAA largeAAAFix
Aaon white
2.67:1failfailfail
  • AA: use #687792 as the text (4.52:1)
  • AAA: use #4c576b as the text (7.28:1)
  • AA: or shift the background to #363636 (4.53:1)
  • AAA: or shift the background to #121212 (7.02:1)
Aaon black
7.87:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #949fb3 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

mcpConnect your agent — build around #949fb3
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #949fb3 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/949fb3-9ca5c4-df664e-211f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md