Color

#9494a4

#9494a4
hex#9494a4
rgbrgb(148, 148, 164)
hslhsl(240, 8%, 61%)
oklchoklch(0.672 0.023 285.8)
Closest name: Dark Ages (#9698a3)Relative luminance 0.3016

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a4a494

#949ca4 · #9c94a4

#a49494 · #94a494

Split-complementary

Open in tool →

#a49c94 · #9ca494

#a4949c · #a4a494 · #94a49c

Contrast

#9494a4 as textRatioAAAA largeAAAFix
Aaon white
2.99:1failfailfail
  • AA: use #737387 as the text (4.63:1)
  • AAA: use #575766 as the text (7.09:1)
  • AA: or shift the background to #2e2e2e (4.55:1)
  • AAA: or shift the background to #000000 (7.03:1)
Aaon black
7.03:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #9494a4 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#9494a4 reads as muted, minimal. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #9494a4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #9494a4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/9494a4-a19cc4-df994e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md