Color

#947a94

#947a94
hex#947a94
rgbrgb(148, 122, 148)
hslhsl(300, 11%, 53%)
oklchoklch(0.613 0.049 326.2)
Closest name: Amorous (#967d96)Relative luminance 0.2235

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7a947a

#877a94 · #947a87

#94947a · #7a9494

Split-complementary

Open in tool →

#87947a · #7a9487

#94877a · #7a947a · #7a8794

Contrast

#947a94 as textRatioAAAA largeAAAFix
Aaon white
3.84:1failpassfail
  • AA: use #886d88 as the text (4.58:1)
  • AAA: use #665266 as the text (7.09:1)
  • AA: or shift the background to #1a1a1a (4.53:1)
Aaon black
5.47:1passpassfail
  • AAA: use #a691a6 as the text (7.22:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #947a94 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#947a94 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #947a94
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #947a94 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/947a94-c19fbd-95cb62-2d1f27-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md