Color

#7b71ea

#7b71ea
hex#7b71ea
rgbrgb(123, 113, 234)
hslhsl(245, 74%, 68%)
oklchoklch(0.617 0.177 283.7)
Closest name: mediumslateblue (#7b68ee)Relative luminance 0.2196

Colors that go with #7b71ea

Olive Green, Copper and Olive Drab lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #7b71ea

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#e0ea71

#71a3ea · #b771ea

#ea7b71 · #71ea7b

Split-complementary

Open in tool →

#eab771 · #a3ea71

#ea71a3 · #e0ea71 · #71eab7

Contrast

#7b71ea as textRatioAAAA largeAAAFix
Aaon white
3.89:1failpassfail
  • AA: use #6f64e8 as the text (4.5:1)
  • AAA: use #4537e1 as the text (7.27:1)
  • AA: or shift the background to #171717 (4.6:1)
Aaon black
5.39:1passpassfail
  • AAA: use #948cee as the text (7.25:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7b71ea as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7b71ea reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7b71ea
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7b71ea and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7b71ea-a49cc4-dfa54e-261f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md