Color

#7b70fb

#7b70fb
hex#7b70fb
rgbrgb(123, 112, 251)
hslhsl(245, 95%, 71%)
oklchoklch(0.627 0.2 282.5)
Closest name: mediumslateblue (#7b68ee)Relative luminance 0.2276

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#f0fb6f

#6fa9fb · #c16ffb

#fb7b6f · #6ffb7b

Split-complementary

Open in tool →

#fbc16f · #a9fb6f

#fb6fa9 · #f0fb6f · #6ffbc1

Contrast

#7b70fb as textRatioAAAA largeAAAFix
Aaon white
3.78:1failpassfail
  • AA: use #685bfb as the text (4.69:1)
  • AAA: use #3f2efa as the text (7.04:1)
  • AA: or shift the background to #1c1c1c (4.51:1)
Aaon black
5.55:1passpassfail
  • AAA: use #9188fc as the text (7.13:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7b70fb as the background.

Brands using this color

Fonts for this mood

#7b70fb reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7b70fb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7b70fb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7b70fb-a49cc4-dfa54e-261f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md