Color

#796dab

#796dab
hex#796dab
rgbrgb(121, 109, 171)
hslhsl(252, 27%, 55%)
oklchoklch(0.571 0.095 292)
Closest name: Lavish Spending (#8469bc)Relative luminance 0.1794

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9fab6d

#6d80ab · #996dab

#ab7a6d · #6dab7a

Split-complementary

Open in tool →

#ab996d · #80ab6d

#ab6d80 · #9fab6d · #6dab99

Contrast

#796dab as textRatioAAAA largeAAAFix
Aaon white
4.58:1passpassfail
  • AAA: use #5c508b as the text (7.06:1)
Aaon black
4.59:1passpassfail
  • AAA: use #9a91c0 as the text (7.19:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #796dab as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #796dab
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #796dab and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/796dab-a99cc4-dfb64e-281f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md