Color

#7966fa

#7966fa
hex#7966fa
rgbrgb(121, 102, 250)
hslhsl(248, 94%, 69%)
oklchoklch(0.608 0.212 284)
Closest name: mediumslateblue (#7b68ee)Relative luminance 0.2047

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#e6fa66

#669cfa · #c466fa

#fa7966 · #66fa79

Split-complementary

Open in tool →

#fac466 · #9cfa66

#fa669c · #e6fa66 · #66fac4

Contrast

#7966fa as textRatioAAAA largeAAAFix
Aaon white
4.12:1failpassfail
  • AA: use #715cfa as the text (4.55:1)
  • AAA: use #462af8 as the text (7.13:1)
  • AA: or shift the background to #121212 (4.54:1)
Aaon black
5.09:1passpassfail
  • AAA: use #9888fb as the text (7.25:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7966fa as the background.

Brands using this color

Fonts for this mood

#7966fa reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7966fa
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7966fa and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7966fa-a69cc4-dfac4e-271f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md