Color

#78b172

#78b172
hex#78b172
rgbrgb(120, 177, 114)
hslhsl(114, 29%, 57%)
oklchoklch(0.705 0.108 142.1)
Closest name: Bud Green (#79b465)Relative luminance 0.3665

Colors that go with #78b172

Charcoal, Blue and Burlywood lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ab72b1

#98b172 · #72b18b

#7278b1 · #b17278

Split-complementary

Open in tool →

#8b72b1 · #b17298

#7298b1 · #ab72b1 · #b18b72

Contrast

#78b172 as textRatioAAAA largeAAAFix
Aaon white
2.52:1failfailfail
  • AA: use #4c8047 as the text (4.68:1)
  • AAA: use #395f35 as the text (7.34:1)
  • AA: or shift the background to #383838 (4.65:1)
  • AAA: or shift the background to #171717 (7.11:1)
Aaon black
8.33:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #78b172 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

mcpConnect your agent — build around #78b172
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #78b172 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/78b172-a2bea2-8a4edf-1f2d24-eef1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md