Color

#787add

#787add
hex#787add
rgbrgb(120, 122, 221)
hslhsl(239, 60%, 67%)
oklchoklch(0.623 0.147 280.4)
Closest name: Pan Purple (#657aef)Relative luminance 0.2313

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#dddc78

#78addd · #a978dd

#dd787a · #7add78

Split-complementary

Open in tool →

#dda978 · #addd78

#dd78ad · #dddc78 · #78dda9

Contrast

#787add as textRatioAAAA largeAAAFix
Aaon white
3.73:1failpassfail
  • AA: use #686ad9 as the text (4.51:1)
  • AAA: use #3f42cf as the text (7.26:1)
  • AA: or shift the background to #1c1c1c (4.57:1)
Aaon black
5.63:1passpassfail
  • AAA: use #8d8ee2 as the text (7.1:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #787add as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#787add reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #787add
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #787add and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/787add-a09cc4-df964e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md