Color
#77b72a
#77b72argb(119, 183, 42)hsl(87, 63%, 44%)oklch(0.71 0.179 131.5)Colors that go with #77b72a
Charcoal, Royal Blue and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #77b72a: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Royal Blue #4169e1
shippedRoyal Blue is paired with #77b72a in 5 real palettes, including Brilliant's brand system and Console Light, as the accent.
Taupe #483c32
shippedTaupe is paired with #77b72a in 9 real palettes, including Acer's brand system and Meadow, as the text colour against it.
Orchid #da70d6
complementaryOrchid sits directly opposite #77b72a on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Hot Pink #ff69b4
split-complementshippedHot Pink is a split-complement of #77b72a: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Cornflower Blue #6495ed
split-complementshippedCornflower Blue is a split-complement of #77b72a: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Blue #0000ff
shipped3 real palettes, including Minecraft's brand system and Spotify's brand system put Blue beside #77b72a, as the accent.
Dark Olive Green #556b2f
shippedDark Olive Green shows up next to #77b72a in 3 real palettes, including Undergrowth and Forest Floor, as the supporting colour.
Real palettes that use #77b72a
Tints & shades
Harmonies
Contrast
| #77b72a as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 2.44:1 | fail | fail | fail | |
Aaon black | 8.59:1 | pass | pass | pass | Passes AAA — no fix needed. |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #77b72a as the background.
Brands using this color
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #77b72a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/77b72a-aebea2-4e53df-212d1f-f1f1e9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md