Color

#77b44b

#77b44b
hex#77b44b
rgbrgb(119, 180, 75)
hslhsl(95, 41%, 50%)
oklchoklch(0.705 0.152 134.1)
Closest name: Bud Green (#79b465)Relative luminance 0.3707

Colors that go with #77b44b

Charcoal, Blue and Royal Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #77b44b

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#884bb4

#abb44b · #4bb454

#4b77b4 · #b44b77

Split-complementary

Open in tool →

#544bb4 · #b44bab

#4babb4 · #884bb4 · #b4544b

Contrast

#77b44b as textRatioAAAA largeAAAFix
Aaon white
2.5:1failfailfail
  • AA: use #568136 as the text (4.58:1)
  • AAA: use #406129 as the text (7.09:1)
  • AA: or shift the background to #383838 (4.7:1)
  • AAA: or shift the background to #171717 (7.18:1)
Aaon black
8.41:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #77b44b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #77b44b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #77b44b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/77b44b-aabea2-5d4edf-1f2d20-f0f1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md