Color

#77b178

#77b178
hex#77b178
rgbrgb(119, 177, 120)
hslhsl(121, 27%, 58%)
oklchoklch(0.705 0.102 144.8)
Closest name: Lily Pads (#6db083)Relative luminance 0.3672

Colors that go with #77b178

Charcoal, Blue and Burlywood lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b177b0

#93b177 · #77b195

#7877b1 · #b17877

Split-complementary

Open in tool →

#9577b1 · #b17793

#7793b1 · #b177b0 · #b19577

Contrast

#77b178 as textRatioAAAA largeAAAFix
Aaon white
2.52:1failfailfail
  • AA: use #4a824b as the text (4.58:1)
  • AAA: use #386139 as the text (7.15:1)
  • AA: or shift the background to #383838 (4.66:1)
  • AAA: or shift the background to #171717 (7.12:1)
Aaon black
8.34:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #77b178 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

mcpConnect your agent — build around #77b178
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #77b178 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/77b178-a2bea6-9b4edf-1f2d26-edf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md