Color

#76324c

#76324c
hex#76324c
rgbrgb(118, 50, 76)
hslhsl(337, 40%, 33%)
oklchoklch(0.418 0.1 358.3)
Closest name: Beet Red (#7e203f)Relative luminance 0.0665

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#32765c

#76326e · #763a32

#4c7632 · #324c76

Split-complementary

Open in tool →

#32763a · #326e76

#6e7632 · #32765c · #3a3276

Contrast

#76324c as textRatioAAAA largeAAAFix
Aaon white
9.01:1passpasspassPasses AAA — no fix needed.
Aaon black
2.33:1failfailfail
  • AA: use #b65479 as the text (4.53:1)
  • AAA: use #c9829d as the text (7.16:1)
  • AA: or shift the background to #b8b8b8 (4.54:1)
  • AAA: or shift the background to #e3e3e3 (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #76324c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#76324c reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #76324c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #76324c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/76324c-c49ca7-62cb70-2d201f-f1e9f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md