Color

#761cfd

#761cfd
hex#761cfd
rgbrgb(118, 28, 253)
hslhsl(264, 98%, 55%)
oklchoklch(0.527 0.283 290.3)
Closest name: Poisoning Purple (#7f01fe)Relative luminance 0.1177

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a3fd1c

#1c32fd · #e61cfd

#fd761c · #1cfd76

Split-complementary

Open in tool →

#fde61c · #32fd1c

#fd1c32 · #a3fd1c · #1cfde6

Contrast

#761cfd as textRatioAAAA largeAAAFix
Aaon white
6.26:1passpassfail
  • AAA: use #6703fc as the text (7.01:1)
Aaon black
3.35:1failpassfail
  • AA: use #9149fd as the text (4.58:1)
  • AAA: use #b07cfe as the text (7.16:1)
  • AA: or shift the background to #dbdbdb (4.52:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #761cfd as the background.

Brands using this color

Fonts for this mood

#761cfd reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #761cfd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #761cfd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/761cfd-b19cc4-dfd34e-2b1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md