Color

#752ed1

#752ed1
hex#752ed1
rgbrgb(117, 46, 209)
hslhsl(266, 64%, 50%)
oklchoklch(0.498 0.229 296.8)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.1034

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#8ad12e

#2e39d1 · #c62ed1

#d1752e · #2ed175

Split-complementary

Open in tool →

#d1c62e · #39d12e

#d12e39 · #8ad12e · #2ed1c6

Contrast

#752ed1 as textRatioAAAA largeAAAFix
Aaon white
6.85:1passpassfail
  • AAA: use #722dcd as the text (7.07:1)
Aaon black
3.07:1failpassfail
  • AA: use #9058da as the text (4.59:1)
  • AAA: use #ac82e3 as the text (7.06:1)
  • AA: or shift the background to #d4d4d4 (4.62:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #752ed1 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#752ed1 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #752ed1
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #752ed1 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/752ed1-b29cc4-dfd74e-2b1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md