Color

#7528bd

#7528bd
hex#7528bd
rgbrgb(117, 40, 189)
hslhsl(271, 65%, 45%)
oklchoklch(0.475 0.214 301.9)
Closest name: Fuchsia Nebula (#7722aa)Relative luminance 0.0897

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#70bd28

#2b28bd · #bd28bb

#bd7528 · #28bd75

Split-complementary

Open in tool →

#bbbd28 · #28bd2b

#bd2b28 · #70bd28 · #28bbbd

Contrast

#7528bd as textRatioAAAA largeAAAFix
Aaon white
7.51:1passpasspassPasses AAA — no fix needed.
Aaon black
2.79:1failfailfail
  • AA: use #9952da as the text (4.57:1)
  • AAA: use #b481e4 as the text (7.2:1)
  • AA: or shift the background to #c9c9c9 (4.54:1)
  • AAA: or shift the background to #f7f7f7 (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7528bd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7528bd reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7528bd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7528bd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7528bd-b59cc4-c7cb62-2c1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md