Color

#74a573

#74a573
hex#74a573
rgbrgb(116, 165, 115)
hslhsl(119, 22%, 55%)
oklchoklch(0.674 0.09 144)
Closest name: Buckingham Gardens (#89a068)Relative luminance 0.3186

Colors that go with #74a573

Charcoal, Blue and Burlywood lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a573a5

#8da573 · #73a58b

#7374a5 · #a57374

Split-complementary

Open in tool →

#8b73a5 · #a5738d

#738da5 · #a573a5 · #a58b73

Contrast

#74a573 as textRatioAAAA largeAAAFix
Aaon white
2.85:1failfailfail
  • AA: use #528052 as the text (4.6:1)
  • AAA: use #3e603e as the text (7.12:1)
  • AA: or shift the background to #303030 (4.63:1)
  • AAA: or shift the background to #080808 (7.03:1)
Aaon black
7.37:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #74a573 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #74a573
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #74a573 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/74a573-a2bea5-964edf-1f2d25-edf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md