Meadow
Open in tool →Fresh green, buttercup and a wildflower pink — spring at full saturation; the leaf-dark text does the anchoring.
Color
#73c440
#73c440
hex
#73c440rgb
rgb(115, 196, 64)hsl
hsl(97, 53%, 51%)oklch
oklch(0.742 0.184 135.6)Closest name: Emerald Glitter (#66bb00)Relative luminance 0.4349
Colors that go with #73c440
Blue, Charcoal and Royal Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Blue #0000ff
shipped4 real palettes, including Minecraft's brand system and Spotify's brand system put Blue beside #73c440, as the accent.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #73c440: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Royal Blue #4169e1
shippedRoyal Blue is paired with #73c440 in 4 real palettes, including Brilliant's brand system and Docker's brand system, as the accent.
Taupe #483c32
shippedTaupe is paired with #73c440 in 9 real palettes, including Minecraft's brand system and Acer's brand system, as the lead colour.
Violet #ee82ee
complementaryViolet sits directly opposite #73c440 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Hot Pink #ff69b4
split-complementshippedHot Pink is a split-complement of #73c440: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Dark Olive Green #556b2f
shippedDark Olive Green shows up next to #73c440 in 3 real palettes, including Undergrowth and Forest Floor, as the supporting colour.
Dark Orange #ff8c00
shippedDark Orange shows up next to #73c440 in 3 real palettes, including Citrus Grove and Learning App, as the lead colour.
Real palettes that use #73c440
Tints & shades
Harmonies
Contrast
| #73c440 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 2.17:1 | fail | fail | fail | |
Aaon black | 9.7:1 | pass | pass | pass | Passes AAA — no fix needed. |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #73c440 as the background.
Brands using this color
Palettes built around it
mcpConnect your agent — build around #73c440
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #73c440 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/73c440-a9bea2-624edf-1f2d20-f0f1e9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md