Color

#73be50

#73be50
hex#73be50
rgbrgb(115, 190, 80)
hslhsl(101, 46%, 53%)
oklchoklch(0.729 0.163 136.9)
Closest name: Bermudagrass (#6bc271)Relative luminance 0.4105

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9b50be

#aabe50 · #50be64

#5073be · #be5073

Split-complementary

Open in tool →

#6450be · #be50aa

#50aabe · #9b50be · #be6450

Contrast

#73be50 as textRatioAAAA largeAAAFix
Aaon white
2.28:1failfailfail
  • AA: use #4a8230 as the text (4.64:1)
  • AAA: use #376124 as the text (7.25:1)
  • AA: or shift the background to #404040 (4.55:1)
  • AAA: or shift the background to #212121 (7.06:1)
Aaon black
9.21:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #73be50 as the background.

Brands using this color

mcpConnect your agent — build around #73be50
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #73be50 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/73be50-a7bea2-6b4edf-1f2d21-eff1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md